Primer Paint

IdeaPaint Primer CLEARis a premium, multi-purpose, acrylic, Low-VOC, low odor, interior primer/sealer that applies easily, dries quickly and has a good hide and adhesion.

IdeaPaint Primer WHITEis a premium, multi-purpose, latex, Low-VOC, low odor, interior primer/sealer that applies easily, dries quickly and has a good hide and adhesion.

IdeaPaint Primer can be used on a wide variety of surfaces such as plaster, sheetrock, wallboard, concrete, masonry block, wood and previously finished surfaces.

Our Newly formulated PRIMER has been engineered to be the perfect foundation for both IdeaPaint Dry Erase topcoats and latex topcoats. IdeaPaint Primer offers the highest level of performance at a more accessible price point.

• Multi-Purpose interior primer
• Ideal for new construction as well as existing spaces; for use with both dry erase and latex topcoats
• Strong adhesion to a wide range of surfaces
• High higidng
• Low VOC, virtually no odor before and after application
• Easy application, anti-spatter
• Fast drying
• No sanding required after application
• GreenGuard Gold Certification
• Available in White and Clear

• 100 or 400 sq. ft of primer

Installation

• Apply primer to smooth and sanded surface
• Apply as you would any other high end primer paint

Q. WHAT KINDS OF MATERIAL CAN I APPLY THIS TO?

A. IdeaPaint™ Primer can be applied over Drywall, Wood, Metal, Most Plastics, Fiberglass, and Formica® to create a basecoat surface ready for a topcoat.

Q. WHAT KIND OF ROLLER COVER SHOULD I USE?

A. Best results are achieved with a 3/8” nap synthetic roller.

Q. HOW LONG DO I HAVE TO LET IT DRY BEFORE APPLYING A TOPCOAT?

A. IdeaPaint™ Primer can be top coated with IdeaPaint™ Dry Erase to create a dry erasable surface, or simply coated with latex paint for a surface in your color of choice. For a complete list of preferred primers and base coat paints, visit ideapaint.com/help.

• If top-coating with IdeaPaint™ White Dry Erase Paint: Wait 3 hours, and then apply one coat of a premium acrylic primer/sealer to hide the color. Allow 24 hours before applying IdeaPaint™ White.
• If top-coating with IdeaPaint™ Clear Dry Erase Paint for a colored, magnetic, dry erasable surface: Wait 3 hours, and then apply one coat of a premium acrylic primer/sealer to hide the color, followed by 2 coats of premium acrylic latex (there’s no need to sand). After the second coat of latex paint is applied, allow 24 hours before applying IdeaPaint™ Clear.
• If top-coating with latex paint: Wait 3 hours, and then apply a premium acrylic primer/sealer to hide the color, followed by two coats of a premium acrylic latex.