November 15, 2018

A BIG thank you to the Sherwin Williams Boston team for hosting an IdeaPaint hands on product training session at Sherwin William's Watertown, MA location.

The local Sherwin Williams team plus nearly 20 local paint contractors from 12+ Boston area painting companies were on site to learn directly from IdeaPaint's Product, Sales and Marketing teams. The training session was a fully interactive, educational clinic that provided all attendees with product information, installation tips and tricks and answered all their questions on IdeaPaint's dry erase paints, wallcoverings and accessories. Paint contractors also received hands on training on how to apply IdeaPaint's CREATE White, CREATE Clear and Magnetic Primer products.  

It was great to see that the training session was well received by our participants. Some participants, such as Frank Gazzola, Jr. of Gazzola Painting Company, Inc. (Boston, MA) were seasoned IdeaPaint applicators that got the chance to learn how to apply IdeaPaint's full range of products. Other participants learned how to apply IdeaPaint for the first time, which will allow them to install the product for their customers with confidence going forward.    

"Awesome! Thank you very much for the training session," said Frank Gazzola, Jr. of Gazzola Painting Company, Inc.

"I really enjoyed the course. I got the opportunity to learn how to do this work," said a member of the Licos Painting team.  

The IdeaPaint team's goal was to give all participants all of the product information and hands on application training they needed to apply and speak about IdeaPaint products with confidence.  

“At IdeaPaint we love our customers and the contractors that apply our products. We are here to support you and make sure that you have the information, training and support you need to make the most of your IdeaPaint products” says Dan Sarao, VP Marketing & Product Management.

Let us know how we can help you, whether by answering your questions or by providing you with best practices and tips and tricks. 

Contact us at or at 1 800.393.5250

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